Tag Archives: Early Adopter

Caring and sharing, by all means – but not with networks

Key Points: Australian operators Telstra and Vodafone Hutchison Australia (VHA) announced last week that they will call a halt to their network sharing agreement in 2012. A number of operators in any given market could share their network infrastructure and … Continue reading

Posted in Foresight | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Comcast Says Its Disappearing Subscribers Aren’t Cord Cutters

Intro: Comcast lost 275,000 cable subscribers last quarter, and has lost 622,000 in the first nine months of 2010. More evidence of “cord cutting”? Nope, says the cable giant. It’s evidence that the economy sucks. Key points: So we’re still stuck … Continue reading

Posted in Foresight | Tagged , , , , , , , , , , , , , | Leave a comment

The Increasingly Connected Consumer: Connected Devices (Nielsen)

Key Points: early adopter tool rather male and younger than other connected devices more shared than mobile devices The iPad trumps the iPhone for “print” and video viewing… …which leads to greater engagement Connected devices owners (aka Early adopters) as … Continue reading

Posted in Foresight | Tagged , , , , , , , , , , | Leave a comment

Enhanced TV vs Traditional Advertisers

Key points: “Advanced television functionality has been around for years, but it has always been fragmented and inconsistent,” said Michael Bologna, director-emerging communications at WPP’s Group M. “That has been a problem for advertisers. Advertisers want to reach mass audiences.” … Continue reading

Posted in Foresight | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment