Tag Archives: SMS

Light Foresight Part IV

Damn, there are a lot of interesting stories (especially the Facebook/Google slap fight) and i don’t take the time to cover them sufficiently. So i’ll just log them here, in a light foresight entry, in order to come back later. … Continue reading

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Emerging Market Handset Strategies- Is Content King?

Intro: It might seem counterintuitive, but for the device manufacturer, content stategy for emerging markets could be just as important as their content plans for developed ones. And this is the case even though in such markets 3G networks may … Continue reading

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The Critical Role of SMS

Intro: Today I received a release from mBlox indicating that their research shows that 38% of UK retailers have used SMS in a campaign, whilst another 36% are using a mobile site when reaching out to consumers. Chairman Andrew Bud … Continue reading

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