Tag Archives: Cablevision

Big cable loses 500,000 subscribers in Q3, we neglect to send flowers

Posted on November 5, 2010 by Fabian Tilmant

Intro: Last quarter was the first time ever that US pay TV subscription rates were down. Now, according to GigaOM’s calculations, big cable suffered another set back in Q3, waving goodbye to over 500,000 subscribers in total. Comcast was saddled … Continue reading →

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Enhanced TV vs Traditional Advertisers

Posted on October 27, 2010 by Fabian Tilmant

Key points: “Advanced television functionality has been around for years, but it has always been fragmented and inconsistent,” said Michael Bologna, director-emerging communications at WPP’s Group M. “That has been a problem for advertisers. Advertisers want to reach mass audiences.” … Continue reading →

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