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Recent Posts
- I’m late! I’m late! For a very important date! I’m late! I’m late! I’m late!
- Light Foresight Part V
- Light Foresight Part IV
- Light Foresight Part III
- Light Foresight Part II
- Big cable loses 500,000 subscribers in Q3, we neglect to send flowers
- Light Foresight Part I
- HOW TO: Optimize Your Social Media Marketing Strategy
- Microsoft Shifts From Silverlight to HTML5
- The Mac App Store: The Good, the Bad & the Unknown
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Tag Archives: Experience
Light Foresight Part IV
Damn, there are a lot of interesting stories (especially the Facebook/Google slap fight) and i don’t take the time to cover them sufficiently. So i’ll just log them here, in a light foresight entry, in order to come back later. … Continue reading
Posted in Light Foresight
Tagged Android, API, app, Ask, Ask Jeeves, Bank 2.0, BBC, Bon Jovi, browser, Business Model, China, crowdsourcing, Data, e-commerce, Electronics, Experience, f-commerce, Facebook, figures, flipboard, fragmentation, Futurism, Games, GMail, Google, Google TV, GPS, HD, HG Wells, HTML5, iPlayer, Kinect, m-commerce, MeeGo, Microsoft, Mobile, movies, NaaS, Natural Language, NUI, pollution, Preview, PS3, Radbox, Recupel, RockMelt, Search Engine, Service, Share, smartphone, SMS, social media, Social Web, Sony, Square, Symbian, tablet, TV, Twilio, UI, UK, US, video, Vocal Activation, Voice, waste, Watch Later, WorldWide, WP7, Xbox
1 Comment
The New Media Generation – Adlovers or Adavoiders?
Intro: A few days ago, Hélène (one of our consultants at Cleverwood) attended the GRP Media Session about the relationship between the young generation (between 18 and 22) and the media. The evening was divided into 3 presentations about new researches over … Continue reading
Posted in Foresight
Tagged Ad, advertising, analytics, Cleverwood, conversation, esearch, Experience, figures, GRP, Internet, media, Mobile Native, New Media, social media, TV, word of mouth
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Google’s View On The Internet’s Future
Intro: Dr. Vinton G. Cerf, “The Father Of The Internet” and VP, Chief Internet Evangelist for Google gives OgilvyOne Singapore a view into his crystal ball on what the Internet will be in the future. My Take: Well, I hope … Continue reading
Posted in Foresight
Tagged convenience, Data, DiCoDE, Dr. Vinton G. Cerf, e-commerce, Experience, future, Google, GUI, hyper relevance, Hyperconnectivity, Interactive Product Placement, IPTV, Mobile, NUI, OgilvyOne, Product Placement, Service, Singapore, t-commerce, The Father Of The Internet, The Future of The Internet, TV, User Context, video, Vinton G. Cerf
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ESPN is Mobile Publisher of the Year
Intro: ESPN is Mobile Marketer’s Mobile Publisher of the Year due to its all-round excellence in mobile content and advertising, offering an experience that is worthy of emulation. Key Points: “The five finalists all proved quite clearly that the mobile … Continue reading
Posted in Foresight
Tagged brand, cross-media, cross-platform, Device, ESPN, Experience, John Zehr, Kristy Young, media, Mickey Alam Khan, Mobile, Mobile Marketer, Mobile Publisher of the Year, Mobile Web, Nielsen, publisher, ScoreCenter, TV, video, VOD
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Those Bits Aren’t Free: Netflix Could Be Racking Up a $2 Billion Content Tab
Intro: Investors are cheering on Netflix, as it moves from DVDs to streaming video and keeps adding customers along the way. But “digital” doesn’t equal “cheap” for Reed Hastings’s company. In fact, the online move has cost Netflix at least … Continue reading
Posted in Foresight
Tagged Content, copyright, DVD, Experience, Gerd Leonhard, IDTV, IPTV, MediaMemo, movies, Netflix, Peter Kafka, postal, Regulation, Service, STB, US, video, VOD
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Banking in an Era of Financial Reform
Summary: How do banks re-engage with customers in an era of consumer protection and financial reform? Paradoxically, through the same digital channels that disrupted the personal banking relationship in the first place. My take: I love “Mentally shift from client … Continue reading
Posted in Foresight
Tagged Bank 2.0, DiCoDE, DiCoDE - the future, Engagement, Experience, Finance, Service
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New Media Foresight 